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Bruce Springsteen fans from Asbury Park and beyond blog about The Boss
Finally! TV Commercials to Get Quieter
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The writers of this blog are not music critics, and they don't consider a second (or third, fourth or fifth) mortgage to be a perfectly reasonable course of action to pay for front-row tickets, but despite being a whole lot more middle aged than ...
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Bruce Springsteen
The writers of this blog are not music critics, and they don't consider a second (or third, fourth or fifth) mortgage to be a perfectly reasonable course of action to pay for front-row tickets, but despite being a whole lot more middle aged than they were when they first put \x34Born in the U.S.A.\x34 or \x34The River\x34 down on the turntable, still feels like Bruce has something -- OK, a lot of things -- to say about our country and the way we live our lives, things that not a lot of other artists are saying. And whether he's talking about the knife that can cut this pain from your heart, the house that's waiting for you to walk in or what that flag flying over the courthouse means, he's nailing down feelings that are so universal that they can raise your spirits and break your heart at the same time. Plus, let¹s face it, the man rocks.
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By TV Guide
Dec. 13, 2012 6 p.m.



Nicole Kidman | Photo Credits: Chris Jackson/Getty Images

Say goodbye to those obnoxiously loud television commercials! Starting Thursday at midnight, commercials will legally have be within two decibels of the programming during which they air.

According to Today, 2 db isn't just a random number. Joe Addalia, Hearst Televison's director of technology projects, provided research that suggests that anything louder than 2 decibels is "the difference between viewers reaching for the remote and not."

Has your favorite show been canceled?

Though there have always been volume limits on programming set by stations, the upper limit was set to accommodate peak sounds such as a gunshot.  Before the implementation of the new law, called the Commercial Advertisement Loudness Mitigation Act (CALM), advertisers tended to air entire commercials at the peak level.

Joel Kelsey, legislative director for Free Press, explained the need for the CALM Act, stating that loud commercials "have consistently been one of the issues consumers are most energized to write the FCC about. They don't like being screamed at every time the program breaks to buy deodorant."

Are you excited about quieter commercials?





View original Finally! TV Commercials to Get Quieter at TVGuide.com

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